26 APR 2019

NTL

Creative Solution&Technology

NTL

BACKGROUND

Ngern Tid Lor formally known as a vehicle refinancing and loan service to the under-banked customer segment among blue collar under Bank of Ayudhya (BAY), meanwhile people hardly know Ngern Tid Lor as a car insurance broker.

 

STRATEGY & IDEA

Trigger target’s attention with creativity blended with marketing message with media channels. Simplify complex ideas into clarify communication by creating content from target’s insight which can easily be related by audience. Create a profound power of online media consistency by retargeting and look-alike.

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